The Link Between Metadata and Sales

Nielsen has released the results of its findings in a White Paper: The Link Between Metadata and sales

Nielsen has released its research in a White Paper to demonstrate the benefits of enriched data on book sales. After its initial findings were released in 2011, Nielsen undertook further research that provides more in-depth information about the impact of data on book sales, not just the type of data but also by genre.

The Link Between Metadata and sales

For further information contact:

Andre Breedt, Nielsen Book Research Director, Nielsen BookScan
t: +44 (0)1483 712 227 or email: Andre.Breedt@nielsen.com 

Mo Siewcharran, Head of Marketing, Nielsen
t: +44 (0)1483 712 300 or email: Mo.Siewcharran@nielsen.com